Trademark applications (and registrations) provide you with several to protect your business and investment; in realization they will become your most valuable business asset. There is a type of misconception that registering a company, purchasing the urls and registering for tax purposes provides you that isn’t legal rights to protect your brand. This just isn’t the case; only a registered trademark can provide you with the legal backing to secure your venture and its future treatments.
Questions often arise as to if to register a hallmark. The simple answer is that it is imperative, providing the only form of protection that provides exclusive legal rights to use the company trademark for your specific goods and services, both in the offline and Online Trademark status search India environments; affording the business the capability to stop others from together with your brand and potentially damaging the reputation of the actual.
In respect to a trademark application, numerous aspects surrounding the brand and image of the company can be protected. Like logos, phrases, taglines, colours, fonts and images. Furthermore, trademarks are registered for particular goods and suppliers. The inclusion of a written description for this business’ offerings provides the legal specifics of policy. It is important that the range of products and/or services that business produces is correctly classified into one of the 45 separate categories available.
It is important to highlight that trademark applications are country specific. For instance, this means that if you have a trademarked business in New Zealand that is currently trading, or is proposing to trade, in Australia you should protect the company and business conception in australia too. Having rights to the brand, logo and product offerings in New Zealand does not mean that you have the same rights in Australia; a separate trademark application must be keyed in.
The process of a trademark application in both mentioned countries is very similar; however, there are longer confirmation times when applying for an Australian based trademark. The trademark application process in both countries are registered on the ‘first to file’ basis, which means that if another business or individual files a trademark application prior to your own, then they may gain the legal rights make use of the trademark. Once a questionnaire is received, the trademarks office examined the application, searching for any potential issues in the application itself. It is then advertised for what is termed an ‘opposition period’, which enables other to lodge a complaint or objection re the job. However, objections are rare and the associated with trademark applications progress straight through to registration. The particular trademark registration is approved, the business will receive certification and approval staying the exclusive user of the specified trademark for all the different goods and services sent applications for under the application.